I do a monthly (ish) post on my social media called “A-List” in which I rate and share 5 apps from a certain category. The January post would be “Category: Black Owners / Black Developers” because that’s one category I don’t know about and the other will be.
Support from black companies is absolutely essential to continue the fight against systemic oppression. Blacks are under-represented as entrepreneurs, face more obstacles before black entrepreneurs in the tech industry, and statistically much less likely to become CEOs than whites with the same experience and skills.
In fact, only one FTSE 100 company in the US has a black CEO.
By using black-owned applications, we enable consumers to be successful for black business owners and entrepreneurs (“success” in this context is defined by the number of downloads and sales) and create more opportunities to recruit black people in the future. He was promoted for his skills and ideas.
This is the amazing power we have in our ability to tap the “buy” button in the store, but since there is no dedicated space for best black owned app developer, we can prioritize, discover and support them. they are very difficult.
It’s also worth noting that I don’t want the A-list post to be black apps, or even black culture apps, as it seemed biased and condescending to me to suggest that blacks make apps. Just for you. “White best practices are for everyone.
Why would I want to send a message that the best black led apps don’t exist?
My Instagram followers are an eclectic mix of ethnicities, I try to actively follow as many black and Asian women as possible in the tech industry, but I also definitely have a large number of white people following me this post would be aimed primarily at you. Encourage them to use their powers and privileges to make changes. For this reason, apps like Myavana (AI hair analysis that recommends care, style and products for people with black hair) would not be included as I want white people to download these apps.
I thought to myself.
There is definitely some black man or woman who works as CEO, founder or developer of one of the best apps like Spotify, helloFresh, Pinterest or Deliveroo? When they do this, there isn’t even a scrap of information on the Internet.
Disappointed, “Black Apps”, “Black Developers” etc. I started looking and you know what I found? as good as nothing.
There were a few apps with several thousand downloads (I add my favorites anyway at the bottom of the article, hoping you will appreciate them!) But the whole (very short) download list was proof that the technology industry was not taking up space for black app developers, and even tried to build a platform.
It’s almost funny before you see these very short lists of black / advanced apps, “Black Phone Wallpapers”, “Black Friday Deal Apps”, “Blackberry Apps”, “Call of Quest: Black Ops”. “I” Apps for black and white photos.
I have noticed that many of them have very old UX too. Of course, this is the result of the lack of investors, grants or in-app purchases that allow it to grow and develop – we are responsible for all of this. These sleek, modern apps with flawless UX and over 5 million downloads cost thousands of dollars for professional design and can afford to hire that designer to keep them updated. This in turn leads to more downloads perpetuating the inequalities and challenges I mentioned.
I will post a list of what I found below. Please note that this is only a quick fix and not a real fix to problems faced by blacks in this industry. So, there are other things you can do including:
Follow any black developer or entrepreneur / start-up trying to get their job there and create something on LinkedIn, Instagram, and Twitter.
Buy from other non-tech black brands
Question your workplace representation and take action if not good enough
Give your black coworkers extra time to help them in favors, let them speak in meetings, give them a microphone.